Did you know that YouTube is so popular, it’s technically the world’s second-largest search engine?
What’s more, the end of your video isn’t the actual end. At least, it shouldn’t be.
Instead, it should be a means to further your brand and grow your audience. Want to find out how it works?
Keep reading for a quick and informative guide on how to make an outro for YouTube that your fans are sure to love!
What to Include
Creating a good outro is easy enough. To create a great outro, you’ll want to make sure you’re including certain elements that inspire your audience to come back.
Here’s a quick rundown of everything you should include in your outro.
A good outro aims to bring people to your other content There’s no better way to do that than directly linking them to your work!
You can link to a similar video you’ve created, a playlist of your videos, your online store, or all of the above.
A Strong Call to Action
Yes, this means you’ll technically have two CTAs in your video: one in the video itself and one in the outro. However, they serve different purposes.
The CTA in your outro should thank the audience for watching and tell them about the links you’ve chosen to include. Altogether, it shouldn’t last more than 15 seconds or so.
A Snippet of Future Content
Don’t be afraid to give your audience an appetizer. If you’re already hard at work editing your next video, use footage from the rough cut (or final cut if possible) to generate excitement.
Showing what’s to come can keep viewers invested, and investment translates to more views, subscriptions, and comments.
How to Make an Outro for YouTube
Now that you know what to include in your outro, let’s talk about how to bring it all together. Believe it or not, this part of the process might be the easiest!
There are two easy ways to make your outro a reality: either create the outro yourself using editing software or use an online template.
For the former, start by opening your video editing software of choice. Then, select ‘new project’ and label the project ‘outro’. Now, choose your logo as the background along with any video content you want to link to.
You can add the links themselves via annotations on YouTube.
That can get quite complicated if you’re not great with editing software. Instead, we suggest using a YouTube Outro maker. They’re quick, easy to use templates that do the technical work for you.
A Good Outro Grows Your Subscriber Base
Starting your own YouTube channel is a great idea, whether you’re just looking to share what’s on your mind or grow a business.
By learning how to make an outro for YouTube, your channel will look more professional, draw in viewers, and even lead to traffic on your other projects.
Looking for more advice on growing your subscriber base? Check out our blog for tons of additional marketing tips!