The health and wellness market seems inundated with “seasonal hot items” that come and go. From matcha powder to juicing to coconut oil, a new health craze is always making waves. Fleeting trends that see intense popularity for a short-lived time and then fizzle out when the next new fad arrives.
So is CBD oil just another fad or is it here to stay? The cannabinoid is widely touted as nature’s miracle by CBD enthusiasts. In recent years it has taken the mainstream market by storm, and you can now order CBD oil online from multiple sources.
Let’s explore why CBD oil is the new “it” item in health and wellness circles.
Why CBD Oil Has Become So Popular
Unlike other health crazes that seemingly pop up out of nowhere and garner intense attention from consumers and the media only to be tossed aside when the next craze arrives, CBD has had a slow and steady rise to fame.
Long before CBD became a trendy wellness elixir found in candies and lotions and dog treats, before beauty brands like Sephora incorporated it into cosmetics, and way before the likes of Gwyneth Paltrow hailed CBD as a “hero ingredient of the future,” it was a niche item. A few decades ago, people started to take note of CBD’s potential therapeutic effects.
Activists, doctors, writers, and marijuana farmers have been fighting for years to get people to take CBD seriously. However, the passing of the 2018 Farm Bill changed everything for the CBD industry.
Before the passing of this bill, hemp was classified as a schedule 1 substance under the Controlled Substances Act. The updated bill legalized industrial hemp at the federal level, clearly distinguishing between hemp and marijuana. Hemp refers to cannabis products that contain less than 0.3% THC, while marijuana contains high quantities of the intoxicating cannabinoid.
The updated 2018 Farm Bill resulted in a huge boom in the CBD market. Since industrial hemp is now legal, CBD manufacturers can sell hemp-derived CBD products across the country, not only in states where marijuana is legal.
Today, CBD oil is available in nearly every state, anywhere from health food stores to CBD retailers to gas stations.
Is CBD Oil a Seasonal Hot Item?
To some, CBD may be just a fad. It’s a natural wellness supplement that affects everyone differently; it’s likely to be more effective for some people than others.
This is because numerous factors, such as weight, metabolism, and individual body chemistry, affect the efficacy of CBD. Additionally, CBD has subtle effects that take time to build up in your system. Therefore, you need to use it consistently for optimal results.
The potency of CBD oil also plays an important role. If you aren’t experiencing the desired results, you may need to adjust your dosage or use a higher-strength CBD product.
But quality is perhaps the most important factor to consider. You need to use high-quality CBD oil from trustworthy and reputable brands for best results.
Unfortunately, the market is flooded with inferior CBD products that are unreliable, ineffective, and even unsafe. Some contain less CBD than advertised or no CBD at all. Others are made using subpar hemp and cheap manufacturing processes, resulting in low-quality CBD.
That said, the CBD market as a whole seems to be here to stay. The cannabinoid dominates natural health and wellness stores, and more public figures are advocating for its use. Celebrity endorsements are rife, and CBD is cropping up across social media and online publications.
Forbes has predicted the CBD market to reach $20 billion by 2024, validating the cannabinoid as more than a passing craze or fad.
Another recent analysis reported by Forbes predicts the legal cannabis market to hit $57 billion by 2027. These predictions support the notion that CBD oil is more than just a “seasonal hot item.”
Researchers continue to investigate the therapeutic effects of CBD, and as we continue to learn more about it, we expect the popularity of CBD oil to rise. By all accounts, CBD is a natural wellness trend that’s here to stay.
However, it’s important to highlight the huge disparity between high-quality CBD products and low-quality items, such as those you find in gas stations. For best results, shop from reputable brands that use top-quality hemp and high-grade manufacturing processes to craft CBD products.