ITZY to star in H&M’s upcoming Spring/Summer 2022 ad campaign, Details explored!

An upcoming advertisement for the Spring/Summer 2022 collection that H&M will release will include the well-known K-pop girl trio ITZY. The group’s management business made the statement to the band’s fans on the official social media pages of the band. It should not be a surprise that the company has decided to collaborate with the collective on sleek redesigns and revamps. Everyone in the gang has a one-of-a-kind sense of fashion of their own. Hennes & Mauritz, most often known by its abbreviated form H&M, is a Swedish multinational firm that operates as a worldwide retailer with its headquarters in Stockholm. The firm focuses on reasonably priced, fast fashion for customers of all ages, including young people and men and women. According to reports, H&M’s efforts in 74 nations have been highly effective.

The H&M Summer/Spring 2022 Ad Campaign Featuring ITZY

On March 24, 2022, H&M and ITZY will launch a capsule collection together in Japan through H&M DIVIDED shops and the H&M official online site, pushing high-fashion boundaries in the process. Teens and young adults are the intended audiences for this special limited edition campaign. The set will be made available in Taiwan and Korea as well. The outfits will have an empowering and effervescent style reflecting early summer hues and moods. There will be two distinct categories in the girl group’s H&M collection: one featuring edgy, exaggerated designs, and the other including more traditionally feminine pieces for everyday wear.

The girls of the K-pop group were H&M’s first choice since their unique style, and skill wowed the clothing company. According to the article, even though the ladies made their debut in 2019, they have accomplished a lot quickly. The quality of their singing and performances has helped them establish a large fan base. Young adults and teens admire the confident and stylish character they convey through their songs.

H&M Japan posted a 15-minute video to its official Twitter account to keep its customers in Japan up-to-date on the cooperation. The members’ faces are hidden in the film, but their stylish clothes and confident demeanour establish the ad’s tone. The girls, dressed in the label’s newest offerings, showcase the trendiest styles in green and black. The group wore various pieces of H&M’s contemporary clothing, such as boyfriend jeans, bell bottoms, crop tops, jumpsuits, and dresses.

Latest information on ITZY

The popular K-pop girl group updated their followers on the revised date for the first meet and greeted them through their official Twitter account. First Fan Meeting: ITZY MIDZY, Fly! will be held at Yes 24 Live Hall in Seoul, South Korea, on April 9, 2022, at 5:00 pm Korean Standard Time (KST). This event is for fans of the ITZY convention. The band will be hosting their very first official fansign at this event, which is a direct result of the huge success of their Fan Party Live in March 2020. Following their introduction to the public in February of 2021, the ladies will be holding their first official fan gathering at this event.

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